Steph Lyons Design
Steph Lyons Design
Marketing & Communications Designer ready to solve user challenges with design and copywriting
 

Apple, Inc.

11 YEARS

AUG 2010–CURRENT

BUSINESS PLANNING COMMUNICATIONS

Design comms for retail and internal inclusion and diversity network; create and host weekly, monthly and All Hands keynote presentations for VP of Retail Online, write copy and design weekly newsletter for senior and leadership staff, schedule and follow-up with presenters.

Key Accomplishments:

✓ Quarterly All-Hands - design and edit Keynote presentation, recruit and schedule presenters, coordinate meetings with C-level stakeholders, edit video and optimize for web conferencing, support live presentation; run deck with real-time troubleshooting
✓ Playbooks for Business Planning Communications - restructure existing playbooks and create interactive reference tool, using internal web content management system to outline and instruct how to perform daily and recurring tasks within Business Planning team
✓ Weekly Internal Newsletter - write copy, layout and edit articles, research and feature internal events, track participation using click-thru metrics

 

PRIOR Apple EXPERIENCE:

AppleCare Tier 1 Tech Support / Sales & Service Tier 3 Chat Specialist: Top-performing product expert consulting with customers to find complete solutions, investigate resolutions and improve product knowledge. Up-skilled for service contacts, order support, and training.

Key Accomplishments:

✓ Communications Director, Apple Pride DNA Group - Recruited to author and design all internal communications related to association, including email announcements, graphic materials, and event collateral.
✓ Trainer and Team Mentor - Redesigned and presented instructional support, keynote presentations, and training collateral to elevate various internal teams' performance, reduce churn, and increase product knowledge.
✓ Subject Matter Expert - Supported accelerated internal department creation, new specialist training, and product/procedure expertise in response to COVID-19.
✓ Off-Site-Vendor Support - Facilitated varying brand and product support levels to a range of global communities, including collateral creation, product knowledge training, and formal internal departmental communications.


Artist B.Rubel

8 YEARS

Mar 2014–CURRENT

MARKETING DIRECTOR

Cultivated brand identity through execution of multi-channel content strategy: copywriting, editing, graphic design, and video editing.


Axis Gallery

1 YEAR

JAN 2019–JAN 2020

SOCIAL MEDIA COORDINATOR

Defined and executed social media content strategy and brand guidelines.


MU Museum

Museum of Art & Archaeology, University of Missouri

4 years

MAR 2006–JAN 2010

GRAPHIC ARTIST II

Composed marketing strategy, quarterly production schedule, managed bidding, press checks and communication with vendors. Designed branding and collateral for exhibits, educational and fund raising events.


Boster Action Shots

2 YEARS

JULY 2004–AUG 2006

PRODUCTION ARTIST

Photo retouching, portrait layout, and launched web design revenue channel. Provided editorial guidance and support.


New Tech & Alpha Sports

2 YEARS

MARCH 2000–JAN 2002

LEAD GRAPHIC DESIGNER

Orchestrated corporate rebrand, product packaging, product design, catalog design/layout, technical illustration, photography and instructional manuals.